There are several methods to garner a successful web lead and turn it into a sale. The most common methods of lead generation are a phone call or filling out a form on your website. This typically happens only 1% of the time. That means 99% of the visitors who have arrived at your site get away. You paid to get them to the site using SEO, Pay-Per-Click, Email Marketing, or a direct mail approach. Some visitors may have spent 30 minutes on your site and may be really interested in your products or services, but perhaps they didn’t find or see something they needed to compel them to buy or call. Now you can find them!
Active Web Group offers VisitorTrack. It is the best online lead generation tool available. Your visitors do not need to register or call. The tracking system captures their information and displays it to you in a customizable format for fast action. Imagine the power of seeing what company was on your website, what pages they viewed and what search phrase brought them there. Now also imagine having their phone number, name and email address so you can follow up on a warm lead and turn it into a sale!
With VisitorTrack online lead generation is made simple. You can view what companies are looking at on your website and you can use the exclusive and comprehensive database connections that will connect you with the company information required to contact your new lead. VisitorTrack can be set up on your website in one day and you will begin getting new hot leads the following day in real time. We can configure and manage your system to generate an email for hot leads based on your trigger points. Trigger points include geographic locations, size of business, number of pages viewed, specific pages etc.
By using trigger points and E-Commerce, site owner can call when carts are abandoned by potential purchasers. Trigger points can direct the lead to specific sales people based on the criteria that drove the lead. A specialist in medical equipment can get all the new leads from the medical pages portion of a site, while the sales specialist for medical equipment service can get the leads from that portion of the site.
This proprietary technology is the most advanced method of generating leads from your website. If you currently are getting 500 visitors per day and get 5 leads, you now can get 50! The possibilities are endless. Analytics have greatly advanced our ability to track behavior on websites to enhance our online lead generation strategy. This tool however takes our lead generation services to the next level. Now we can use our website like caller ID and call back the businesses that make sense. We can continue to refine your custom online lead generation reports and hot leads to increase your closing ratios.
This must cost thousands of dollars a month right? We know it is worth it, but that is not what we charge.