Updating Your Google PPC to Performance Max

October 24th, 2022

…feed can also create a Google Performance Max campaign. Up to 100 Performance Max campaigns may be created in your Performance Max Google Ads account. For the best performance, however,…

Why PPC Keyword Match Types Still Matter

June 30th, 2023

…to help brands apply these strategies appropriately. What are PPC Keyword Match Types? PPC keyword match types are used to match keywords that advertisers choose with the terms commonly utilized…

Boosting Sales with Google Shopping for the Holidays

December 17th, 2019

…and analyze your ads performance to ensure you’re not missing any opportunities! When done right, you can improve your feed positions over time Check for Feed Errors or Disapprovals Like…

Maximizing Sales: The Power of Incentives in Google PPC Ads

December 6th, 2023

…in the world, Google. To unravel the effectiveness of PPC, it’s essential to know that Google PPC Ads operate on an auction system to determine ad relevance and placement. When…

Pay Per Click Management (PPC)

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Pay-Per-Click (PPC) Campaign Strategies and Basic Tips

June 27th, 2010

…Engine Optimization (SEO). However, certain PPC basic must be considered and utilized skillfully in order to maximize the potential of your PPC campaign. These 5 PPC ad basics may be…

Keyword Development – SEO vs. PPC

December 16th, 2015

…in keyword development are Google Ads competition scores. When you download the information from Google Ads, it provides a score from 0.00 to 1 in the competition column, instead of…

Not All PPC Marketing and Management Services Are Created Equal

January 29th, 2010

Pay-Per-Click (PPC) advertising/marketing campaigns have emerged as the primary online marketing techniques utilized by anyone from sole proprietors, small businesses, and international corporations. However, mismanagement of PPC marketing often results…

Why You Need PPC with SEO

August 5th, 2017

…campaign, savvy business owners opt for both SEO and PPC. PPC ensures they will start to see results and their brand will begin to become more visible to the prospects…

Successful PPC Campaigns Take Time

February 17th, 2012

…requires a lot of time and effort to get the most for your money. Be prepared to commit full effort to your PPC campaign by developing a PPC strategy, carving…

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