SEO for eCommerce Category Pages

August 14th, 2014

…just starting to enter the sales funnel. Category pages can exist inside of other category pages, if there are relevant keywords or shopping concepts. For example: example.com/couches/ example.com/leather-couches/ example.com/sectional-leather-couches/ It’s…

Boosting Sales with Google Shopping for the Holidays

December 17th, 2019

…Getting Organized Next, organize your product data feeds so you can stay on top of everything. We suggest sorting ad groups by brand or category. Bidding Rather than bidding on…

Choosing the Best Article Marketing Program

March 13th, 2012

…a good article directory for you to publish your articles on. Make sure the categories offered in their publishing are matching up with yours. Within these article directories, other website…

Utilizing Pay Per Click’s Tools

January 27th, 2012

…and their cost per click. In this article we’ll discuss Pay Per Clicks latest upgrades including the ability to search your keyword or phrase nationally or globally. One may also…

Add Some Heat To Your SEO Campaign With Article Marketing

February 15th, 2012

…rank and can in fact lower your ranking. Because of the fierce competition today, bundling Article Marketing into your SEO will help you to stay on top of the competition….

Five Steps to Increase Traffic With a Company Blog

March 21st, 2014

…able to find it. The two most commonly used URL formats are http://www.example.com/blog and http://www.example.com/blog is used when a website’s Content Management System (CMS) allows for a feed to be…

Latest Website Design Trends

January 11th, 2010

…trends Active Web Group sees coming in 2010 are Websites featuring loads of white space, bold typology and different color schemes. Minimalism will showcase some fresh colors that bring forth…

Duplicate Content and URLs – Understanding Canonicalization

October 16th, 2014

…Another fairly common, but much more minor, canonicalization problem is the inconsistent use of trailing slashes, like the examples shown below: http://example.com/page/ http://example.com/page Usually this is just caused by sloppy…

The Wrath of Google

February 28th, 2011

…better for, complained. Does that mean that if I or the people at my company complain about our competitors that are doing better for our key terms than us, then…

Internet Marketing Trends

March 2nd, 2009

…the evolution of new Search Engine Optimization techniques as this post from SEOMoz illustrates. Active Web Group recently released an article that focused on what we thought the Latest Web…

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