When you hire Active Web Group to undertake your SEO strategies, our experts employ a series of key techniques to increase your website's exposure on the major search engines. As your organic listings climb higher, your company becomes more visible and more credible to your target audience.
Search Engine Optimization
Get Caught Up In It!
In this market, you want to be found and caught by the top search engines on the web. Whether it's Google, MSN or Yahoo, you want your business to be the most noticeable prey.
Search Engine Optimization (SEO) is the most effective and cost-efficient marketing tool for your business. The backbone of your Internet marketing strategy, SEO is the Number One way to get visitors to your website. In fact, 46 percent of website traffic is generated as a direct result of search engine queries.

Major search engines like Google, Yahoo, and MSN use computer programs (commonly called spiders, robots or crawlers) to follow links from one page to another and retrieve the contents of each page. Those contents are then indexed and added to the search engines' databases. Where you rank among these databases determines the amount of exposure and visitors your website receives.
Why Choose Us?
At Active Web Group, we know how to make your business a major search engine target better than anybody else does. We know how to make your natural rankings soar; how to make you a dominant player in the vast web of web sites and how to drive the customers and clients you want to your online location.
How We Do It
First, Active Web Group's SEO specialists will work with you to identify the most relevant keywords for your business and will optimize the content of your web pages to deliver the best results. Then, we complete a thorough review of your entire website to determine the level of "search engine friendliness." Simply put, we find out where your website falls on the pages of major search engines, on page one or page twenty-one. It makes a big difference. Finally, we develop and implement an SEO plan unique for your online business.
Why are Rankings so Important?
When you conduct a search in one of the major search engines, how far do you go? If you're like 80 percent of online users, you probably won't search beyond the first few pages. That's why it's so important for your own website to be naturally optimized for favorable search engine results. The goal is to be on Page One!What we Offer
Active Web Group's SEO package is extensive and incorporates the following services:
A Thorough Website Review (Search Engine Friendliness)
- Canonical Issues
- Dynamic URLs
- "Spiderable" Content
- Visibility in Major Search Engines
- Use of Sitemap & 404 Pages
- Website Architecture Analysis
- Hosting Issues
On-Page Recommendations
- URL Architecture
- Title Tag Optimization
- Meta Description Tags
- In-Document Keyword Density Analysis
- Content Quality
- Avoiding Search Engine Spam Penalties
Link Acquisition Recommendations
- Powerful Links of Major Competitors
- Well-ranked Industry Niche Sites & Pages
- Directory Links
- Opportunities for Issuing Articles/Press Releases
At Active Web Group, we understand the challenges of a smaller business trying to stay afloat in a sea of online competitors. We know the odds you face going up against the corporate giants. We've been there.
Active Web Group competed with Home Depot, Amazon.com, and Barnes and Noble, and we won. We beat them using our grit, ingenuity and advanced web development savvy. Now, we're putting it all to work for you.
For (search) optimal results, contact us today.


