Website Design

November 13th, 2014

Strategies to Build Your Brand on Social Media

Four out of five Smartphone users reach for their devices and log onto Facebook, Twitter and Instagram within minutes of waking. Therefore, building brand awareness via Social Media continues to be a top priority for savvy digital marketers. In fact, 87% of today’s marketers believe Social Media strategies are above other forms of marketing! Since a majority of all internet users are active on various Social Media platforms, it is highly beneficial for your company to build your brand exactly where your demographic is engaged. To maximize your posting power, read on for some useful pointers. Read More »

October 30th, 2014

Why Should Your Business Send Transactional Emails?

Both experienced and entry-level email marketers must learn how to develop effective transactional emails. This type of email can be used to create a positive response and can have incomparable value for building better subscriber relationships. It is important that marketers make as much of an effort to create and build positive relationships as they do generating revenue, and transactional emails are a great way to do both. Read More »

September 26th, 2014

7 Ways to Improve Email Marketing Success

Email is one of the most effective and widely used business marketing channels on earth. It is an inexpensive way to remain digitally in-touch while ensuring customers remain well informed. When email marketing is used properly, it is one of the most effective ways to get the word out. Email campaign marketing should be a long-term commitment, and every decision made should be based on what is best for your business and recipients alike. Today, many marketers manage successful Email campaigns, but there are ways to avoid mistakes that are still common. Read More »

September 4th, 2014

Designers & Developers Can Be Dynamic Duos Too

Lennon and McCartney. Holmes and Watson. Batman and Robin. History (and the movies) proves that Dynamic Duos can accomplish wondrous things. When each half brings their talents to the table it can be downright epic. But whether for songwriting, mystery solving, fighting evil or even creating websites, even the best Duos experience bumps in the road. Read More »

August 28th, 2014

Email Marketing To Bring Your Customers Back

Rejection is never easy to accept, especially when it comes to email marketing. Every now and then email subscribers disengage, leaving marketers wondering why this occurred and what precautions are necessary to avoid unsubscribes in the future. The good news? Customer disengagement happens in even the best of businesses. What's important to remember with such relationships, is that if they have not unsubscribed, it is not too late to bring them back. There are proven methods for not only returning customers to the fold, but that also help to foster a brand-loyalty that may not have existed before. Read More »

August 14th, 2014

SEO for Ecommerce Category Pages

Running an optimized, search engine friendly Ecommerce site offers many opportunities to get things right, or, if you're not careful, to make huge mistakes. In this post we'll be taking a look at things you should be trying to do and things you should avoid. Read More »

July 24th, 2014

What Is SEO?

A lot of terms are thrown around when a website is built. ROI, CTAs, and UX all come into play. SEO is one of the most important processes that can be performed on a website, but what exactly is it? And why is it relevant to your business? Read More »

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