Custom Website Design

Search Engine-Compatible Web Designs for Maximum Impact and Increased Conversions

Every business website should make a powerful impression. That website must be unique, visually appealing, and highly functional to best represent the associated brand online. Active Web Group’s team of highly skilled designers and developers will create an engaging site, implementing strong calls to action and other conversion opportunities to help your business increase its online revenue.

For most businesses, their website, or web presence, is usually the first interaction consumers will have with that company. It is also the destination for prospects seeking more information about who a business is and what it is that they do. Is your current website your brand’s best ambassador? Does your website represent your business well?

Just like those shopping for a new home, curb appeal is very important. According to a study by Stanford University, over 75% of consumers make their decision to buy based on the look of a website alone. Those questioned admitted to passing judgment about a business’ credibility based on the site design. Another often overlooked feature is user experience. No matter what products and services an online business provides, if site visitors cannot easily navigate their sites and locate what they are seeking quickly, they will leave in search of a better online experience. These consumers will usually go to and purchase from a competitor.

The most attractive and engaging website will not appeal to consumers if they cannot find the site to begin with. Active Web Group’s award-winning design team understands which custom web design features work and those that will not when designing for both clients and their website users. When creating a unique client design, Active Web Group keeps SEO best practices in mind to facilitate increased revenue and ROI to align with your overall digital marketing strategy.

After all, it is not enough to have an attractive site. It’s essential that visitors/shoppers convert to customers. AWG’s websites are designed to lead your prospects down the sales funnel with well thought-out content, facile site navigation and cogent calls-to-action.

Quality Web Design That Works for Your Business- And Your Budget

Active Web Group provides web design and development solutions for businesses of every size, requirement, and budget. Our design and programming teams provide fluid and effective fully-custom, “from scratch” sites, or a faster to build, less expensive, custom WordPress theme that allows for customization of every key aspect of the site’s layout and functionality. 

Increasingly, our clients are seeking more control over site maintenance. They want to make updates on the fly and ensure that promotional material is uploaded in real time to dovetail with sales events. Additional benefits of personalized WordPress themes include the additional flexibility of content management. This feature enables lay users to make site changes on the fly, on the business manager’s schedule and timeline. New pages, a new site structure, new images, new links- online business owners can create it all with just a few clicks of their mouse. Active Web Group can ensure your site is easily updatable with an intuitive Content Management System (CMS). These CMS’ are easy to learn and easier to use.

Whether our clients select a ground-up custom web design or a customized WordPress theme, each option receives clean coding for better SEO-compatibility, to enable higher ranking, to attract more quality site traffic, to facilitate the sales funnel, and to increase conversions and overall ROI. 

After all, it is not enough to have an attractive and easily navigable site. It’s essential that visitors/shoppers convert to customers. AWG’s websites are designed to lead your prospects down the sales funnel with well thought-out content, easy site navigation and urgent calls-to-action.

SEE YOUR SITE’S POTENTIAL

Consult Active Web Group for Leading Website Development

Whether your business is a start up or a well recognized global organization, our custom website designers will deliver your strongest brand image to your clients. Allow Active Web Group to highlight your products and services properly with an easily-to-navigate layout and increase relevant traffic with effective, lead-generating content.

For a sampling of sites we have created for our clients, click here to view our portfolio. You’ll feel confident that Active Web Group will develop an online presence that’s unique to your business and will serve its directives well. The professionals at Active Web Group will work with you to achieve the competitive advantage your business needs, with a mobile-friendly design and well-executed supportive marketing strategies such as SEO. We’ll determine your exact needs and create a comprehensive digital marketing plan to deliver a profitable custom web design and a measurable Return on Investment (ROI).

As your greatest ally for online marketing success, AWG’s teams work passionately and tirelessly to bring together a ground up or WordPress theme website solution that creates the results you expect and require. For more information, call us at 1-800-978-3417 or Contact Active Web Group.