Launched over a decade ago as a vehicle for the then-new concept of blogging, WordPress has evolved and is used extensively worldwide as a full Content Management System. This means that websites developed on the WordPress platform can range from the simplest startup to full enterprise systems with far more complex and powerful requirements and functionalities. WordPress capably addresses every online business requirement.

Active Web Group is a leading digital agency that specializes in building many of our client businesses on a firm foundation: WordPress Development. WordPress is a powerful, open source (built on original source code that has been freely distributed for modification and redistribution) tool that is now powering over 60 million websites worldwide. It has thousands of plug-ins and themes available, making it highly customizable. It is utilized by People Magazine, Sony PlayStation, The New York Times blog, Flickr and The Rolling Stones, among other iconic brands.

How WordPress Development Will Benefit Your Business

The Platform Offers Better Search Engine Optimization Options: WordPress Development code is clean and simple which means it’s easy for search engines to read and index them. This leads to greater representation on search engine results pages (SERPs), brand visibility and incoming web traffic. In fact, the head of Google’s web spam team was quoted as saying, “WordPress is a great choice,”at a convention in 2009. That’s right: Google loves WordPress.

WordPress Offers Customization, and Scalability: This platform’s easy customization allows your brand to position itself as a unique supplier of not only products and services, but also online experiences. It has plugins for calendars, video galleries, Twitter feeds and more to further set your business apart from the competition. Its visual editor and CMS (Content Management System) offer simple front-end style flexibility. Furthermore, WordPress Development features easy expansion, meaning your site can grow as your business grows whether it’s in physical stores, via traditional web or in a mobile capacity.

WordPress Features Accessibility and is Updatable without Sacrificing Defensibility: With WordPress Development, changes can be made from any Internet-connected computer anywhere without the need for additional software. Furthermore, it integrates beautifully with social tools, video and audio and Google products such as Google Tools, Analytics and Maps. Updating is fast and easy; WordPress features an intuitive interface, so adding new pages, blog posts, images and more won’t require the usual back-end technical skills that a traditional website would. And with the right partner, your WordPress site can be made hacker-proof even more securely than a traditional website.

Develop Your Online Presence Today

How Active Web Group Performs WordPress Development

With so much flexibility and off the shelf capability, do not think that WordPress provides an “easy way out” for AWG’s web developers and designers. This is not a one size fits all contingency; rather one that provides the freedom to create a scalable, flexible online business tool that will satisfy your current business needs and expand to accommodate future requirements. Your WordPress website will dovetail with current SEO best practices to ensure that every aspect of your site is working towards your continued online business success.

AWG provides WordPress Development solutions with installation, configuration, theme customization, plug-in development, CMS (Content Management System) development, website development, site maintenance, support and data migration. Our proven solutions will direct your business toward continued success. Call 1-800-978-3417 or Contact Active Web Group for a no-cost consultation.