eCommerce Website Development from Active Web Group that Converts!

Ecommerce Website Development

Fifteen years ago most people researched where to buy an item online but made their purchases in brick and mortar stores. Today nearly everyone shops online for some if not all of their goods and services – including perishable items such as groceries and medications. eCommerce is evolving from making a simple purchase on a website to something more strategic to reach consumers and influence their buying decisions. A successful eCommerce website’s functionality has been thought through entirely and is both designed and built to be flexible. This means the site’s functions can be scaled and upgraded as future circumstances require.

The process begins with an understanding of the client’s requirements but development does not end when the site goes live. eCommerce web development involves site maintenance and updates as consumer requirements demand. Active Web Group’s team of web development professionals collaborate with our clients to determine their eCommerce needs and craft websites that fulfill their stated objectives and serve their customers well.

eCommerce Web Development


The most important first step of a successful eCommerce solution for an online business is to select the appropriate eCommerce platform. Active Web Group offers three main platforms to fit every size business: WordPress eCommerce, Magento eCommerce, and Custom eCommerce Development. AWG’s web developers can readily determine which of these solutions is best suited for your current business needs and budget requirements to additionally enhance the user experience.

WordPress eCommerce offers the most inexpensive solution and enables our developers to build a site quickly and easily. A WordPress eCommerce website is perfect for small businesses with simple products and relatively low transaction volumes.

Magento eCommerce is a robust scalable solution that can be used for almost any size business. Pricing starts at a fairly low level and rises based on how much custom work is required to suit your business. Magento eCommerce offers greater code flexibility than WordPress. The product is constantly updated with new options, which can greatly reduce future maintenance costs. The Magento platform can be used for small to very large businesses and can handle huge numbers of transactions.



Custom eCommerce Development has many advantages and is the preferred choice of enterprise level or larger companies. Active Web Group designs custom shopping cart solutions that offer great flexibility and integration with a business’s current systems. When a business needs an eCommerce shopping cart to be extremely flexible, Active Web Group builds it for them from the ground up. Our shopping cart design and development can include complex quoting systems, as well as unique marketing innovations.

Hosted eCommerce is trending. Active Web Group designs custom eCommerce sites that are able to support unlimited store fronts. For a fraction of the price of a custom eCommerce Web Development or even a Magento eCommerce solution, a client site can utilize the facilities of both options. Maintenance costs are lower and the platform is constantly upgraded at no charge. The difference is that with this solution, the business does not buy (“own”) the code.

One of the greatest advantages of this option is in future, business owners will have the opportunity to buy the code. It is similar to a rent with an option to buy and enables them to opt in now and purchase later as their business grows.

Active Web Group is a thought leader in the digital marketing industry.  Arrange a consultation with our eCommerce Development team to explore our wide range of successful eCommerce website development options for your online business today!

Get Started with Your eCommerce Site Today

Related Services

Ecommerce Website Development

  • Mobile Commerce Development
    Mobile consumers demand constant innovation. Let us enable your online business to not only keep pace but also to anticipate needs and stay one step ahead.
  • WordPress eCommerce
    Keep pace with enterprise-level competitors. AWG’s WordPress eCommerce sites are flexible, scalable, SEO-compatible, cost-effective, and ever-evolving. Let’s build your business via an affordable, needs-based yet growth-oriented WordPress eCommerce solution.
  • Magento 2 eCommerce
    Shopping cart facility can make or break a sale. Minimize abandoned carts and lost revenue with a Magento 2 eCommerce solution built by Active Web Group.
  • Custom eCommerce
    Enterprise level business demands it, yet equally important is a development team that listens and understands your exacting requirements then capably fulfills them on-time and on-budget. Let’s get a dialogue going…