Active Web Group is Among 40 Digital Agencies in the Nation Selected by Google to Provide Next Level Client Success Hauppauge, NY (November 7, 2017) – Active Web Group, a digital agency headquartered in Hauppauge, New York, has been selected to participate in Google’s prestigious Elevator Program. The program works with the selected agencies’ leaders […]
2011 will see marketing automation reach a critical mass. More and more companies will pick up on the effectiveness of marketing automation. It will then follow the trend of email marketing and become commonplace for businesses to use when generating leads.
Mobile marketing will continue to grow in 2011. The success of Foursquare and use of Facebook Places indicates that mobile marketing and offline marketing will integrate to provide customer reward programs. The increasing use of mobile devices, inexpensive RFID chips and credit card integration will make this process easier to manage.