Here are some easy SEO tips that you or your web developer can likely accomplish. If any of them are beyond your ability, call us and we will guide you. Often changing a few simple items on your site will result in rankings movement. While this is far from an overall program, if you perform a few of these items, you will see we SEO agencies know what we are doing, and rankings bring sales and leads!
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June 29th, 2011
Best Email Designs
Creativity is the most obvious of the three, but possibly the hardest to implement. Each email campaign needs to throw away the old palette and start with fresh, new paint and colors.
June 8th, 2011
Building your Brand Online
Everyone often forgets that once you put your business online you are being watched. Your customers, your competitors, and your potential buyers, they are all watching.
June 1st, 2011
Some Salt on that Password Please
History can truly be one of the best guides for highlighting a path that should never be taken, or conversely, highlighting another path that should always be taken. If you have been following the headlines, you are aware that one of the biggest companies on this Earth, Sony, has been under constant attack by malicious hackers.
February 14th, 2011
How to Focus Your Email Marketing on the Customer
Most customers actually prefer receiving information via email than they do from more traditional channels, according to a study conducted in 2009. This knowledge should spur everyone on to create an effective email-marketing plan that gives customers what they want. If you find this intimidating, hire someone to guide you through the process.
April 21st, 2010
Effective Email Copy in 5 Short Steps
When it comes to getting your emails noticed, you have to start off with some great email copy. Most Internet marketers find that there are certain talents involved in being able to write email copy that grabs the attention of the user, reads well, and doesn’t push like a salesperson with a dangerously low quota. There are 5 simple steps to help you on your way if you want to write your own killer copy for your email marketing campaign.
April 21st, 2010
Search Engine Advertising and Cutting Cost
When it comes to Pay-Per-Click advertising it seems that there are those that spend a little and make a fortune and there are those that spend a fortune and make very little. Most of us are aware that those who are successful can find themselves with a very high return on what seems like a brilliant, across the board investment. However, in the face of being realistic we all know that sometimes we just have to find the most fiscally responsible method of advertising.
February 11th, 2010
Email Marketing Tips Techniques and Campaign Strategies
Email marketing campaigns have emerged as a valuable marketing tool utilized to increase brand awareness, maintain high Internet visibility, and attract new prospects to a corporation’s customer base. However a corporation does not necessarily need to launch a heavy, ongoing campaign to achieve positive results, Email marketing comes in many shapes and forms, and can often be used on a daily basis.
February 3rd, 2010
Minimizing the Effects of Google’s Sandbox
Every new website is subject to the Google sandbox, otherwise known as age delaying. The sandbox is the virtual place Google puts new websites before it deems them eligible for decent search rankings. Although this age delay varies from site to site, on average new websites with new domains must wait six months before they will be allowed into Google’s coveted Top Positions club.
January 29th, 2010
Not All PPC Marketing and Management Services Are Created Equal
The Pay Per Click (PPC) advertising/marketing campaign has emerged as the primary online marketing techniques utilized by anyone from sole proprietors, small businesses, and international corporations. However, mismanagement of PPC marketing often results in low click conversion and high marketing costs. Typically, a basic understanding of the fundamentals of PPC just isn’t enough to build an effective Pay Per Click campaign, especially in a market with a large amount of competitors.