social media

Why Your B2B Company Needs Social Media

In the age where social media has become a vital part of just about every company’s online marketing strategy, the same question pops up over and over again – What can social media do for my company?

Using Social Media to Leverage SEO

These days, there are many questions surrounding the viability of link building. Webmasters and site owners are concerned about the safety of linking to potentially low ranking sites. Other users, since the end of Google PageRank updates in late 2013, don’t necessarily know what is a good site is to link to or try and […]

Strategies to Build Your Brand on Social Media

Four out of five Smartphone users reach for their devices and log onto Facebook, Twitter and Instagram within minutes of waking. Therefore, building brand awareness via Social Media continues to be a top priority for savvy digital marketers.

Does My Business Need a Twitter Account

Does your business need a Twitter account? Can you use your personal Twitter account to promote your business, or should you keep the separate? What are best practices for trying to grow a Twitter account, get the most out of it, and what mistakes do you want avoid making on your Twitter account? In this post we'll take a look at those questions and more.

Using Social Media for Link Building

Building links through social media is a tool that many companies are taking advantage of. The purpose of using social media to build links is to develop effective business relationships. Builders monitor different social networks for different content and construct relationships with influencers. Link building often requires using media that is already out there. When […]

Social Media Holiday Marketing

Social media is essential for effective marketing, and holiday marketing is important to increase the profit margin of any business. Over half of current businesses are estimated use social media as a marketing tool this holiday season. Anyone who is choosing to utilize social media to boost sales needs to be prepared for the venture.