brand recognition

January 25th, 2010

Website Design and Development

A first impression is just that, and you don’t get a second chance at it. That’s why the first time around your website has to captivate your visitor audience. Otherwise, with one click, off they go to another site that is more attractive, more relevant to them, and that makes more sense. After all, there literally are millions to choose from.

January 11th, 2010

Latest Website Design Trends

Well, 2010 has finally arrived, and with it are new, innovative Website designs that will usher in the brave, new look of tomorrow’s online marketplace. There will be Web design trends that people will love and some they hate, and what is hot at the beginning of the year may be cold by year’s end. Additionally, the trend doesn’t begin and end on January 1st; there is a definite shift in ideas and trends as the year progresses, albeit a subtle one, as new ideas emerge and become more streamlined.

January 3rd, 2010

Social Networking: What Is It, and Why Your Company Should Use It

At this point in time, MySpace and Facebook have become household names. MySpace is still categorized a website for the younger generation whereby individuals can chat with their friends, meet new people, and share photos and links, while Facebook has emerged as a more sophisticated, streamlined version, utilized by young and old alike.

December 22nd, 2009

eCommerce Predictions – Social Media and Mobile Marketing

There are several new trends emerging in the world of E-Commerce, but perhaps the most prevalent is that of social networking and its effects on the current online market. In previous years, the growing popularity of Cyber Monday was fed by a blast of email marketing messages, which continued throughout the holiday shopping season as online retailers sought to capture larger revenues from consumers.

December 5th, 2009

Five Things to Avoid With Web Design

As advances in technology and the Internet have allowed websites to utilize a bevy of creative enhancements, website design developed into an art and a science.

November 23rd, 2009

Facebook for Business and Social Media Marketing

Although Facebook remains one of the most blocked sites from within an office, many companies have taken the initiative and created a Facebook page in order to expand their web presence. A Facebook page also allows a company to quickly post important information, links and videos, further increasing brand recognition and alerting followers of new events.

October 3rd, 2009

Five Simple Ways to Increase Website Traffic

Ask yourself if some things are totally necessary, and if there is anything that might be missing. More importantly, is your website user-friendly? Imagine yourself a user visiting the website for the first time. Is navigation easy? Can you find what you are looking for quickly? It’s understandable that you might be proud of your website and object to making any changes, but at the same time, ego should never stand in the way of progress.

September 15th, 2009

eCommerce – Marketing and Shopping Cart Software

A little less than a century ago, ordinary citizens in America noted the ideal of the American dream. Since then, the concept of achieving prosperity, wealth and happiness has remained a motivating force amongst many. Although much has changed since the notion of the American dream was first realized, the dream itself has stayed firmly rooted to its original convictions.

September 11th, 2009

Email Marketing – Expand Your Online Presence and Customer Base

When you have a new product to promote, information regarding an event, or important news to share, it is critical that your message reaches your target base in a timely fashion. Simply waiting for prospects to visit your site is not feasible or cost-efficient, especially when you can easily place your information directly in front of the eyes of thousands overnight.

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