Every new website is subject to the Google sandbox, otherwise known as age delaying. The sandbox is the virtual place Google puts new websites before it deems them eligible for decent search rankings. Although this age delay varies from site to site, on average new websites with new domains must wait six months before they will be allowed into Google’s coveted Top Positions club.
Search Engine Optimization
February 2nd, 2010
Pay-Per-Ranking Success Stories
Pay-Per-Ranking is an innovative SEO marketing technique that delivers high search engine rankings based upon organic search results, and companies pay only when they achieve a desired ranking, typically Page One results.
January 20th, 2010
Reaching Young Mobile Consumers
If you’re targeting the twenty-somethings, you will have to disregard the old tried and true weekly circulars or direct mail pieces. These folks don’t look to the Sunday paper for great deals and discounts. Rather, they probably are checking their text messages for the best concert tickets available.
January 11th, 2010
Latest Website Design Trends
Well, 2010 has finally arrived, and with it are new, innovative Website designs that will usher in the brave, new look of tomorrow’s online marketplace. There will be Web design trends that people will love and some they hate, and what is hot at the beginning of the year may be cold by year’s end. Additionally, the trend doesn’t begin and end on January 1st; there is a definite shift in ideas and trends as the year progresses, albeit a subtle one, as new ideas emerge and become more streamlined.
December 22nd, 2009
eCommerce Predictions – Social Media and Mobile Marketing
There are several new trends emerging in the world of E-Commerce, but perhaps the most prevalent is that of social networking and its effects on the current online market. In previous years, the growing popularity of Cyber Monday was fed by a blast of email marketing messages, which continued throughout the holiday shopping season as online retailers sought to capture larger revenues from consumers.
December 5th, 2009
Five Things to Avoid With Web Design
As advances in technology and the Internet have allowed websites to utilize a bevy of creative enhancements, website design developed into an art and a science.
October 3rd, 2009
Five Simple Ways to Increase Website Traffic
Ask yourself if some things are totally necessary, and if there is anything that might be missing. More importantly, is your website user-friendly? Imagine yourself a user visiting the website for the first time. Is navigation easy? Can you find what you are looking for quickly? It’s understandable that you might be proud of your website and object to making any changes, but at the same time, ego should never stand in the way of progress.
September 22nd, 2009
Email Marketing Tips and Techniques
Email marketing campaigns have emerged as a valuable marketing tool utilized to increase brand awareness, maintain high Internet visibility, and attract new prospects to a corporation’s customer base. But a corporation does not necessarily need to launch a heavy, ongoing campaign to achieve positive results. Email marketing comes in many shapes and forms, and can often be used on a daily basis.
September 20th, 2009
Is Your Website all Style and No Substance?
As the Internet is likely being utilized as the primary method of finding information on products, services, and businesses, most corporations have realized that some type of online web presence is essential in order to remain competitive and ensure continued success. However, small businesses and corporations must also realize that just as a book is typically judged by its cover, a business might very well be judged by its website.
September 15th, 2009
eCommerce – Marketing and Shopping Cart Software
A little less than a century ago, ordinary citizens in America noted the ideal of the American dream. Since then, the concept of achieving prosperity, wealth and happiness has remained a motivating force amongst many. Although much has changed since the notion of the American dream was first realized, the dream itself has stayed firmly rooted to its original convictions.