Listen and Talk To The Experts

This is where the rubber meets the road as they say. Our staff of professionals as well as our clients come to this blog to read about what is current and what is changing on the internet. Let's face it if you don't keep up with the rapid changes you will be a dinosaur in two weeks! Join in and feel free to throw in your two cents. Often some of the best ideas come from a good old fashioned debate.

AWG Blog

Was Instagram’s Re-brand a Good Move?

May 18th, 2016

Instagram’s new logo design is creating quite the buzz around the social media community, with comments ranging from support to scrutiny. As with most social media changes, everyone has something to say about it, but the real question is, how much does a logo really tell about a brand? Of course, the general reaction is... Read More
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The Importance of Custom Link Building

May 11th, 2016

Networking is one of the most important aspects of success. If you were working a job, the only way to advance your position is through meeting new people in your field and building up professional reputation and respect. The same can be said for an online business. Custom link building has emerged at the vanguard... Read More
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Long Island Digital Agency to Sponsor Brookhaven Commerce Event

May 2nd, 2016

Active Web Group Among Local Business Leaders to Promote Commerce in Region  Contact: Lisa Giosi Telephone: (631) 846-2095 Email: Website: Hauppauge, NY, April 30, 2016: Active Web Group, a leading digital agency and Long Island Web Development company headquartered in Hauppauge, NY, today announced that will sponsor and participate in Strictly Business, 2016, an event... Read More
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The Key Differences Between Digital and Traditional Marketing

April 28th, 2016

There are many misconceptions as to what digital marketing really is and how it differs from traditional forms of marketing. The question often asked is, which is more effective? Digital marketing is certainly more effective because of its ability to track data – but that’s not to say that traditional marketing is dead, because they... Read More
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Active Web Group Builds Trust with Game Day

April 21st, 2016

“The Office Triathlon of Fun… and Trust”, hosted by Long Island Digital Agency, Active Web Group has just ended, and the final results are in! But before we get to the final scoring, let’s get a quick recap –  After picking their names out of a hat at random, Active Web Group’s contestants were designated... Read More
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5 Things You’re Probably Doing Wrong With Digital Marketing

April 15th, 2016

It’s in a business’ nature to cut corners and try to find the cheapest alternative to ensure profits. In some cases the marketing budget is one of the cuts, resulting in more do-it-yourself projects. For those who have taken it upon themselves to do their own marketing, here are five things you’re probably doing wrong.
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How Social Media has Changed Customer Service

March 18th, 2016

Customer service has evolved over the years. Looking back at the start of the first call centers in the 1960’s, companies have been searching for ways to better communicate with their customers. Now, in an age where things are expected instantly, social media has allowed brands to improve customer service even further.
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Long Island Digital Agency to Receive LIBN Award

March 14th, 2016

Active Web Group to be Honored for Community Service Contact: Lisa Giosi Telephone: (631) 846-2095 Email: Website: Hauppauge, NY, March 3, 2016: Active Web Group, a leading digital agency and Long Island Web Development company headquartered in Hauppauge, NY, today announced that it is a 2016 recipient of the Long Island Business News’... Read More
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