Listen and Talk To The Experts

This is where the rubber meets the road as they say. Our staff of professionals as well as our clients come to this blog to read about what is current and what is changing on the internet. Let's face it if you don't keep up with the rapid changes you will be a dinosaur in two weeks! Join in and feel free to throw in your two cents. Often some of the best ideas come from a good old fashioned debate.

AWG Blog

LEADING LONG ISLAND WEB DESIGN FIRM TO “JUMPSTART” CLIENTS’ ONLINE BUSINESSES

July 19th, 2016

Leading Long Island Web Design Firm Forms Alliance with Conductor To Deliver Comprehensive Web Development Packages for Clients Hauppauge, NY, July 19th, 2016: Active Web Group (AWG), a leading digital agency headquartered in Hauppauge, NY, today announced it has formed a strategic alliance with Conductor, the enterprise technology industry leader, to deliver customized web development... Read More
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Local SEO – Why Keywords Matter

June 27th, 2016

For businesses, such as restaurants, that draw their clientele from their immediate area, selecting and implementing the right local keywords will drive relevant traffic to those client websites. For ecommerce businesses who draw their customers from anywhere, implementing the correct national keywords will attract the most prospects to their sites. Remember, when it comes to... Read More
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What You Need To Know About the AdWords Update

June 16th, 2016

Google has announced some major updates for AdWords that they expect to take effect later this year. Designed towards mobile, early testing from Google has suggested up to a 20% increase in clickthrough rates for some advertisers in the near future. This will have a significant impact on how brands decide to customize digital ad... Read More
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ROI vs. KPIs

June 10th, 2016

To gauge the performance of any online business, a sound Search Engine Optimization campaign will gauge the impact of determined Key Performance Indicators (KPIs) on that business’ Return on Investment (ROI). Both are benchmark metrics to gauge the health of any enterprise. To begin, every business should have a business plan, which includes clearly stated... Read More
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How Material Design is Using Animations to Take Over Google Play

June 3rd, 2016

Google’s new design language, Material Design has received praise from just about every critic in the industry. By removing much of the unnecessary clutter we’re used to seeing, the flat, minimalist-like approach has proven to have a very clean and efficient look. Its grid-based layouts, responsive animations/transitions, and lighting/shadows have given both an aesthetic and... Read More
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Reaching Your Customers in a Content Saturated World

May 26th, 2016

Websites – The Internet is Full of Them In an online world that offers numerous solutions to any given problem, businesses must use every advantage available to make a connection with potential customers. The goal is to establish a relationship of sincerity and trust over their competitors. Websites are the ideal medium. Through different advertising... Read More
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Was Instagram’s Re-brand a Good Move?

May 18th, 2016

Instagram’s new logo design is creating quite the buzz around the social media community, with comments ranging from support to scrutiny. As with most social media changes, everyone has something to say about it, but the real question is, how much does a logo really tell about a brand? Of course, the general reaction is... Read More
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The Importance of Custom Link Building

May 11th, 2016

Networking is one of the most important aspects of success. If you were working a job, the only way to advance your position is through meeting new people in your field and building up professional reputation and respect. The same can be said for an online business. Custom link building has emerged at the vanguard... Read More
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