Luring Customers Via Online Coupons

Newsday Article published September 19, 2009 By JAMIE HERZLICH

Faced with tightening budgets, consumers are on the lookout for savings these days, and one of the top places they’re scouring is the Web.

This has resulted in an 83 percent growth in Internet coupon usage since 2005, according to Manhattan-based Scarborough Research.

Though newspapers and other print sources are still the top generators of coupons, Internet coupon usage is expected to grow even further in the coming months, say experts.

Read the full Newsday article: Luring Customers Via Online Coupons