AWG Blog: Digital Marketing Insights from Industry Experts

Strongmail Survey Reveals 2010 Email Marketing Trends

December 10th, 2009

Another survey, this one conducted by Strongmail during the latter part of November, has concluded that email marketing will be a major contender amongst online marketing solutions in 2010. Quite a few surveys released recently lend further proof to these findings.

Email Marketing & Social Media Marketing Big Winners this Holiday Season

December 6th, 2009

For online retailers and consumers, it's been no big surprise that email marketing has been the online marketing solution of choice this past year, and especially this holiday season. Cost-effective and quick, email marketing was utilized heavily by thousands of online companies, and their efforts gathered momentum in recent months as they vied to increase brand awareness and and capture consumers during the holiday shopping season.

Five Things to Avoid With Web Design

December 5th, 2009

As advances in technology and the Internet have allowed websites to utilize a bevy of creative enhancements, website design developed into an art and a science.

Three Tips for Increasing the Visibility of Your LinkedIn Profile

December 1st, 2009

Linked:In can be used to find jobs, new leads, clients or customers, gain valuable information related to your industry, and more, but of course, in order to achieve any of these goals, ample time must be spent associated with others on the site (it is a SOCIAL media site, after all). Additionally, Linked:In can be very lucrative for those who know how to properly optimize their profile for increased visibility.

Facebook for Business and Social Media Marketing

November 23rd, 2009

Although Facebook remains one of the most blocked sites from within an office, many companies have taken the initiative and created a Facebook page in order to expand their web presence. A Facebook page also allows a company to quickly post important information, links and videos, further increasing brand recognition and alerting followers of new events.

Active Web Group Expands It’s Web Presence with Web 2.0 and Informative Newsletters

November 19th, 2009

Hauppauge, NY, November 19, 2009 --( Active Web Group, a full-service web marketing firm located in Long Island, NY, has always prided themselves on being an innovator in the online marketing solutions industry, and regularly embraces cutting-edge, advanced marketing strategies such as Pay-Per-Ranking. So it’s no surprise to find AWG also utilizes Web 2.0 to further expand its strong online presence.

How to Beat This Economy And Your Competition – Tip Five

October 30th, 2009

Email marketing is cost-efficient, effective, quick, and easy. Create email lists based on specific target markets and launch a campaign based on those particular markets. Have that newsletter yet? Email it. Wrote a press release about a new product, or an important industry event? Email it. People spend a good portion of their day reading email, and if your emails are creative, informative, and engaging, you can reach thousands in an instant. For more information about the benefits of email marketing, visit Active Web Group.

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