Social Media Marketing

Why use a professional agency instead of freelance or a home office?

December 22nd, 2010

There are many reasons why the choice of a professional agency is far better and safer than using a freelance worker or a home office. For the purpose of not having to repeat myself or bore you to tears I will call all the freelance workers home offices as well.

Social Media Holiday Marketing

November 18th, 2010

Social media is essential for effective marketing, and holiday marketing is important to increase the profit margin of any business. Over half of current businesses are estimated use social media as a marketing tool this holiday season. Anyone who is choosing to utilize social media to boost sales needs to be prepared for the venture.

Benefits of B2B Social Media

November 1st, 2010

Social media helps B2B organizations manage their networking and contacts. The scope of a business’ network becomes visible with tools such as Facebook and LinkedIn. Social networks allow people to see who their contacts know and how they are relevant in the industry. Social networks also connect B2Bs with potential clients through their lists. They create communities based on common interests that, in turn, build strong business relationships.

Successful LinkedIn Marketing Strategies

October 19th, 2010

Social networks are useful for doing more than socializing. Networks such as LinkedIn act as a helpful marketing strategy to help businesses increase their client base. There are, however, ways to ensure that your LinkedIn marketing strategy is successful.

Beware of Twitter Scams

August 17th, 2010

Social networking site Twitter is not immune to scammers; in fact, the rate in which Twitter scams are being discovered and reported is growing steadily as more sophisticated criminals try their hand at Twitter scams.

Using a Twitter Profile to Gain a Following

February 16th, 2010

When you use Twitter for marketing purposes, one of the first things you want to focus on is your profile. This will not only indicate to other users who you are, but whether or not you have something of interest for them. How you create your profile can either encourage or discourage others from becoming part of your marketing success.

Build a Client Base with Video and Social Networking

February 15th, 2010

During these rough economic times and with the online environment being so competitive, businesses need to create and sustain brand awareness now more than ever. Businesses must also focus on building customer loyalty with their online audience; this in turn will drive repeat visitors and sales. Creating and Distributing Videos Creating a video and distributing... Read More

Using Twitter to Tweet for Business

January 28th, 2010

That’s right. Today, even our elected officials tweet on a daily basis. Senators are on Facebook; Members of the House are on MySpace; and even certain governors are reaching out to their constituencies on Twitter.

Marketers Embracing Social Media Marketing

January 21st, 2010

Integrated marketing services provider Alterian today released the results of their seventh annual survey on social media marketing adoption. The survey covered 1068 marketing professionals worldwide (actually, it was 98% North America and Europe and only 2% Asia Pacific and other regions).

Social Networking: What Is It, and Why Your Company Should Use It

January 3rd, 2010

At this point in time, MySpace and Facebook have become household names. MySpace is still categorized a website for the younger generation whereby individuals can chat with their friends, meet new people, and share photos and links, while Facebook has emerged as a more sophisticated, streamlined version, utilized by young and old alike.

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